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Introduction to Management Science with Spreadsheets and Student CD
作者：
Stevenson、Ozgur
分類：
行銷企管
／
財務管理•會計
出版社：
美商麥格羅希爾
出版日期：2006/7/28
ISBN：0071108491
書籍編號：kk0153458
頁數：832
定價：
1080
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<a href='https://www.silkbook.com/book_detail.asp?goods_ser=kk0153458'>Introduction to Management Science with Spreadsheets and Student CD</a>
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<b><font color="#aa0000">內容簡介</font></b> Unique student oriented formatting: Stevenson-Ozgur includes more Excel Screen shots along with complete Excel cell formulae in virtually every example. This provides more detail and better reference support for beginning undergraduate level students. Flexibly organized into 3 sections, the Introduction and Forecasting, Deterministic Models, and then Probabilistic Models. Forecasting can be moved and taught at any time in the course, and there are four supplementary chapters included on the CDRom. Teaching and learning support built into each chapter include solved examples, solved problems, chapter learning objectives, summaries, glossaries, and problems and cases for assignment. Realistic and understandable business examples are used to present and motivate student understanding throughout the text. “Modern Management Science Applications” included in most chapters provide short summaries of the latest Edelman award winning applications for student awareness and enrichment. Student CDRom includes introductory ScreenCam tutorials, all Excel templates, data files, and Excel solutions for solved examples and solved problems. Dr. Stevenson is an associate professor of Decision Sciences in the College of Business at Rochester Institute of Technology. He teaches graduate and undergraduate courses in production/operations management, management science, quality concepts, and quality applications. He is the author of textbooks in management science, statistics, as well as production/operations management. His articles have appeared in Management Science and Decision Sciences. He also serves as a consultant to the New York State Regents External Degree program. His current research interests are in quality applications. Dr. Stevenson received a bachelor’s degree in industrial engineering, and an M.B.A. and a Ph.D. in production/operations management from Syracuse University.
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