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Principles of Economics(2024 Release)(9版)
作者：
Robert H. Frank, Ben S. Bernanke, Kate Antonovics, Ori Heffetz
分類：
參考•考試•教科書
／
大專學院教科書
叢書系列：經濟學原理
出版社：
McGraw Hill
出版日期：2024/7/18
ISBN：9781266898822
書籍編號：kk0587510
頁數：806
定價：
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Principles of Economics(2024 Release)(9版) 內容簡介 Dive into the heart of economics with our Principles of Economics 2024 Release. We strip away unnecessary details, focusing on seven core principles that transform students into economic naturalists. Say goodbye to overwhelming encyclopedic texts; this approach ensures all backgrounds gain practical economic insights. Step beyond the theoretical: engaging questions, explanations, exercises, and videos connect economic principles to everyday experiences. Whether it’s using the ATM or buying airline tickets, students become economic naturalists who apply basic principles to decipher the world around them. Economic Naturalist, Learning Glass concept overview and Worked Problem videos, created by the authors, provide a clear understanding of complex concepts. No more struggling with abstract ideas; videos make learning both accessible and enjoyable. Frank, Nobel-Prize winner: Bernanke, Antonovics, and Heffetz bring their expertise to every chapter. Join the movement towards economic enlightenment, where learning is fresh, engaging, and always up-to-date.
作者簡介 Robert H. Frank 現職：Cornell University Ben S. Bernanke 現職： Brookings Institution(affiliated) Former Chair, Board of Governors of the Federal Reserve System Kate Antonovics 現職：University of California, San Diego Ori Heffetz 現職：Cornell University and the Hebrew University of Jerusalem
目錄 PART I: INTRODUCTION Ch 1 Thinking Like an Economist Ch 2 Comparative Advantage Ch 3 Supply and Demand PART II: COMPETITION AND THE INVISIBLE HAND Ch 4 Elasticity Ch 5 Demand Ch 6 Perfectly Competitive Supply Ch 7 Efficiency, Exchange, and the Invisible Hand in Action PART III: MARKET IMPERFECTIONS Ch 8 Monopoly, Oligopoly, and Monopolistic Competition Ch 9 Games and Strategic Behavior Ch10 An Introduction to Behavioral Economics Ch11 Externalities, Property Rights, and the Environment PART IV: ECONOMICS OF PUBLIC POLICY Ch12 The Economics of Information Ch13 Labor Markets, Poverty, and Income Distribution Ch14 Public Goods and Tax Policy PART V: INTERNATIONAL TRADE Ch15 International Trade and Trade Policy PART VI: MACROECONOMIC ISSUES AND DATA Ch16 Macroeconomics: The Bird’s-Eye View of the Economy Ch17 Measuring Economic Activity: GDP and Unemployment Ch18 Measuring the Price Level and Inflation PART VII: THE ECONOMY IN THE LONG RUN Ch19 Economic Growth, Productivity, and Living Standards Ch20 The Labor Market Workers, Wages, and Unemployment Ch21 Saving and Capital Formation Ch22 Money, Prices, and the Federal Reserve Ch23 Financial Markets and International Capital Flows PART VIII: THE ECONOMY IN THE SHORT RUN Ch24 Short-Term Economic Fluctuations: An Introduction Ch25 Spending and Output in the Short Run Ch26 Stabilizing the Economy: The Role of the Fed Ch27 Aggregate Demand, Aggregate Supply, and Inflation PART IX: THE INTERNATIONAL ECONOMY Ch28 Exchange Rates and the Open Economy
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