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This book emphasizes effective business analysis and decision making by analysts, investors, managers, and other stakeholders of the company. The textbook is set up in a three part framework which makes this textbook one of the best selling books in the market: (1) overview (chapters 1-2), (2) accounting analysis (chapters 3-6) and (3) financial analysis (chapters 7-12). The book presents a balanced view of analysis, including both equity and credit analysis, and both cash-based and earnings-based valuation models. The tenth edition is aimed at accounting and finance classes, and the professional audience. The authors: (1)Use numerous and timely “real world” examples and cases. (2)Draw heavily on actual excerpts from financial reports and footnotes. (3)Focus on analysis and interpretation of financial reports and their footnotes. (4)Illustrate debt and equity valuation that uses results of financial statement analysis. (5)Apply a concise and succinct writing style to make the material accessible.
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