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Fundamentals of Management(8版)
作者：
Robbins
分類：
行銷企管
／
產業環境與管理
出版社：
華泰文化
出版日期：1990/1/1
ISBN：9780273766179
書籍編號：kk0322852
頁數：504
定價：
1140
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Fundamentals of Management(8版) Robbins/DeCenzo is a brief, paperback text that gives students more depth and breadth with practical tools to practice their management skills than any other textbook. The eighth edition provides a self-contained section on developing management skills and includes new exercises, modules, and boxes. NEW! Put comprehension to the test: A self-contained section on developing management skills. There’s a fine line between knowing and doing. In order to help students put their knowledge into action, the skill-building exercises included in the You Be The Manager section at the end of this text encourage them to apply and use management concepts. NEW! Stay on the cutting-edge of management practice: New and Updated Features. There are always new issues and ideas confronting managers, which is why this edition now includes new exercises, modules, and boxes. Specific additions include: ·Updates to all chapters ·A self-assessment exercise in each chapter ·For Your Immediate Action thinking and writing assignments ·A new chapter on integrative managerial issues ·A new quantitative decision-making aids module NEW! Highlight key points: Chapter boxes. These new boxes highlight key points within in each chapter that are important for students to know. The new boxes that have been added to this edition include: ·Managing Diversity highlights the issues and rewards of successfully managing diversity. ·Technology and the Manager’s Job discusses how technology changes and shapes the way we manage. ·And the Survey Says presents survey findings about managers, employees, and the workplace. ·From the Past to the Present connects management history to the present.
INTRODUCTION Ch 1 Managers and Management Module: A Brief History of Management's Roots Ch 2 The Management Environment Ch 3 Integrative Managerial Issues PART I: PLANNING Ch 4 Foundations of Decision Making Module: Quantitative Decision-Making Aids Ch 5 Foundations of Planning PART II: ORGANIZING Ch 6 Organization Structure Ch 7 Managing Human Resources Module: Managing Your Career Ch 8 Managing Change and Innovation PART III: LEADING Ch 9 Foundations of Individual Behavior Ch10 Understanding Groups and Managing Work Teams Ch11 Motivating and Rewarding Employees Ch12 Leadership and Trust Ch13 Managing Communication and Information PART IV: CONTROLLING Ch14 Foundations of Control Ch15 Operations Management Module: Managing Entrepreneurial Ventures
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